Marketing
Point Park University's Marketing Department is the official channel for the marketing efforts of the University, including:
- Brand Management
- Promotional materials for external audiences, primarily for recruitment
- Marketing (including content marketing)
- Advertising
Marketing uses a holistic and strategic approach; upholds the University graphic standards (.PDF) and writing standards; and offers consultation and services that apply best practices in design, writing and marketing.
Requests for design, publications and projects can be submitted through Point Park’s intranet.
Note that the writing standards used by Marketing follow AP style with two exceptions: The words University and Downtown Pittsburgh are capitalized when referencing Point Park University. Questions about the graphic and writing standards should be referred to the director of creative services identified below.
- For design, publication and creative services inquiries, please contact Nancy Commella, director of creative services.
Marketing Department Staff
Ed Brown, clerk, printing services
Nicole Chynoweth, content manager, Schools of Business, Education and Arts & Sciences
Randall Coleman, part-time video/multimedia editor
Nancy Commella, director of creative services
Jamye Doerfler, content manager, School of Continuing and Professional Studies, and internal communications coordinator
Neftali Jimenez, print production associate
Morgan Kelly, graphic designer and special projects coordinator
Kelly Martin, social media manager
Don Pastorius, manager, printing services
Krisna Poznik Stahl, senior graphic designer and creative lead
Gina Puppo, senior content manager, School of Communication and Conservatory of Performing Arts
Steve Shanahan, web solutions & services director
Lara Steiner, managing director of marketing
Cheryl Valyo, writer/editor and project manager
Please note Media Relations is part of the University Advancement Division.
For media (nonadvertising) inquiries, please contact:
Lou Corsaro
Director of Public Relations 412-392-6190 cell: 704-860-6186
Barbara Vilanova
Media Relations Representativebvilanova@pointpark.edu 412-260-8729
Kevin Taylor
Director of Athletic Communicationsktaylor@pointpark.edu 412-392-3997